Children See. Children Do.

Jamie - 26 April 2008 Original SourceComments (2)Bookmark


The influence of our role models on behaviour is something of particular interest to psychologists and we study it through the entire psychology course. More specifically we look at the research conducted by Bandura and his work into Social Learning Theory (SLT) in the imitation of aggression. In a television advertisement called “Children See. Children do” which was actually aired in Australia a few year ago a powerful message is passed across to the viewer.


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social_learning_theory Bandura 


Comments (2)

On 26 April 2008 Jamie wrote:
Really good article on this clip at PsychBLOG.co.uk.

On 13 October 2008 Helen Whale wrote:
i am trying to access clips whan i go in to them there is no video clip there to watch

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